Choose the signals
Decide which sentiment, safety and media categories Messenger should identify for each station or team.
Messenger+ AI
Every channel.
One AI-powered inbox.
One collaborative inbox for SMS, WhatsApp and social messaging—with the tools to engage live audiences and AI assistance to understand what needs attention.
Multi-channel
Unified inbox
AI-assisted
Triage & insight
At scale
High-volume handling
The audience, in view
Find the signal without losing the human context.
Messenger brings high-volume audience response into one thoughtful workspace, helping teams notice the message, mood and story that matter now.
Everything your team needs for audience engagement
Messenger+ AI starts with the practical tools broadcasters use every day, then adds intelligence where it helps teams understand and manage more conversations.
Multi-channel inbox
Receive messages from SMS, WhatsApp, Facebook Messenger and Viber in one shared interface, ready for the whole team to work from.
Keyword competitions
Connect with Audata Promo for automated contest management, from keyword entry through to winner selection and fulfilment.
Live polls and replies
Run real-time polls, see results as listeners respond and continue two-way conversations without leaving the shared workflow.
AI-assisted audience insight
Read sentiment across high-volume conversations and surface messages that may deserve a closer look, while people keep editorial control.
Multimedia messages
Receive images, videos and voice notes, automatically transcribe audio and apply configurable AI checks to inbound media.
White-label API and SDK
Embed fully customized, two-way messaging into your own web and mobile apps. Complete control over branding and user experience.
One audience workflow, across every channel.
Messages flow from your listeners into one shared inbox, where your team can filter, reply, feature content on air and use AI assistance to make sense of volume in real time.
Multi-Channel Reception: Messages from SMS, WhatsApp, FB Messenger, and Viber all in one place.
AI-assisted triage: Sentiment, risk signals and media checks help people decide what to review next.
Two-Way Engagement: Reply directly, feature on-air, or trigger automated competition actions.
New
Unified Inbox
WhatsApp
SMS
Messenger
App
Controlled intelligence
AI can surface the signal. Your team stays in control.
Messenger+ AI helps busy teams understand audience mood, notice content that may need attention and check inbound media. Every response is configured around your policy and kept inside the shared inbox.
ConfigurableSource retainedHuman reviewed
A control model your team can explain
Define the response
Label, prioritise, blur or hold content according to your policy—without silently removing the original message.
Keep people in charge
Your team reviews the source, makes the decision and leaves a clear record of what happened next.
One flexible AI allowance
Use monthly credits across text, image and video analysis as audience demand changes.
M+
Review mode activeAI policy desk
Metro network · Audience team
Analysis rules
Breakfast audience
Audience sentiment
Signal
Below −0.65
Response
Label and prioritise
Potential risk
Signal
Elevated signal
Response
Hold for review
Images and video
Signal
Sensitive media
Response
Blur until cleared
Add a policy ruleChanges require approval
Review queue
Needs a person
Listener message
Received 09:42
“I have tried three times and no one has replied. This is really frustrating.”
SentimentFrustrated · 87%
Potential riskComplaint signal
SourceOriginal retained
Human decision
ClearAssignHold
Messenger recommends. An authorised team member makes the final call.
Original retained
Review the message and attachment that produced the signal.
Human approval
AI can recommend a queue; people decide the outcome.
Action history
Thresholds, reviews and operator actions remain visible.
Illustrative Messenger+ AI policy view
Messenger+ AI identifies potential signals in inbound content. It does not replace human judgement or emergency services.
Built on secure AWS servicesIntegrates With Your Entire Stack
Messenger+ AI connects with major messaging platforms and fits into your existing broadcast, promotion and business systems.
Messaging Platforms
Connect with modern messaging channels
SMS / MMS
WhatsApp
Viber
Audata Ecosystem
Works seamlessly with the rest of Audata
Promo
Connect
Monitor
Third Party Systems
Fits into your broadcast and marketing stack
Broadcast Playout
CDPs
Marketing Tools
Developer Friendly
White-Label API & SDK
Embed fully customized, two-way messaging directly into your own web and mobile apps. Complete control over branding, user experience, and functionality with our comprehensive API and SDK.
Trusted by broadcasters
Audata is loved by the brands who are loved by their audiences worldwide.
Audience messaging, made manageable
Give every audience channel one place to work.
See how Messenger+ AI can support live participation, team collaboration, moderation and audience insight across your brands.
Channel reviewAI control walkthroughImplementation planning